Wanna see my body?
Body of work, I mean. Jesus. Get your head out of the gutter.
Things I Made
This quiz will help you distill your sense of humor (or your brand’s sense of humor) through — what else — memes, jokes, movies, and comedians!
Things I Wrote
For the Love of God, Please Read This Post (Or, On Content Fatigue) – Copy Hackers
What The Matrix Can Teach You About Evoking Emotion in Your Ecommerce Copy – Objeqt
Copywriters, Find Your Niche: Specializing vs. Generalizing – Copy Hackers
The Rise of Sustainable Ecommerce: What It Is, Why It Matters & How You Can Do It – Conversio
Knock Knock, It’s ROI – Autopilot
The Complete Guide to Writing Product Copy That Sells Itself – BigCommerce
12 Examples of Retention Emails Built to Convert – GetUplift
How to Write High-Converting (And *Gasp* FUN) Copy for Your Ecommerce Checkout Flow – Objeqt
Things Other People Wrote About Me
(or featured me in, OK, Mom?)
“Say yes to things that scare you” – Female Disruptors
How to Write Higher-Converting Copy from Page Layout to Punctuation – Forget the Funnel
100 Amazing Women Marketers to Follow on Twitter – Search Engine Journal
On Humor in Copy, Improv Comedy, and Mad Men – Wordable
How to Optimize for a Lasting Positive Memory – ConversionXL
Convert Every Time with Strong, Creative Lead Forms: 4 Great Examples – SnapApp
Branding Your Way Out of the Bush League: How to Attract Clients Who’ll Never Think of You as “Yet Another Copywriter” – Copy Hackers
ConversionXL Live 2016 Wrap-Up (feat. my sketchnotes!)
What’s the Best Way to Find a Killer Value Proposition? – Convert.com
How to Improve Customer Experience – HotJar
Podcasts I Was On
Some of my favorite chats with my favorite people:
Onboarding Latest Trends – ActiveCampaign
How Lianna Patch Successfully Fuses Copy + Humor to Sell More Products – Copy Weekly
Developing a Strong Brand Through Humor – Brainspace Optimized
Comedy in Copy – The Copywriter Club
Why Using Humor in Your Copy Can Help You Convert Like Crazy – Chili Piper
The Copy Comic on Using Humor To Write Copy That Converts – Nadimo
Be Clear on Who You Target – Freelance Transformation
Making an Impact by Injecting Humor Into Your Copy – Jason Resnick
Conversion Copywriting with Humor – Jeff Large
Using Humor in Copywriting – Productize Podcast
How to Craft Your Homepage – Startups For the Rest of Us
How I got where I am, and where I wanna go next – Live In the Feast with Jason Resnick
How to Sell More Using Humor with Lianna Patch – Ecommerce Evolution
How to Use Humor to Increase Conversions – Quiet Light Brokerage
See My Actual Face
5 Ways to Be Funnier in Your Copy [VIDEO]
Conversion Copywriting 101 – Copy Hackers
Or just check out where I’m speaking this year!
